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How to Create a Facebook Page: Mobile & Desktop Guide 2024

Facebook page categories are designed to help potential customers and fans understand what your business is about at a glance. Rolling with the pet store example, your profile photo should not be a picture of your dog. We can’t tell you how many times clients come to us and when we look at their Facebook page cover photo on our phone, the words are cut off or someone’s head is cut off.

Christina Newberry has been writing about digital marketing since the prehistoric days of 2002, when email opt-ins were every marketer’s biggest goal. With a deep understanding of how to connect to online audiences, she shifted her focus to social media and has been contributing to the Hootsuite blog since 2016. “Facebook Pages remain a powerful tool for brands to establish credibility, engage communities, and drive results,” says Laura Mikulski, senior growth strategist. Using Facebook to find local businesses is one of our top Facebook trends spotted recently. Even national or global brands can tap into this trend with content creation that speaks to very specific target audiences.

How to Delete a Facebook Page from Website

To get started, log in to your Facebook account and then click the dropdown arrow in the top right corner and select the “Create Page” option. Don’t forget to complete the Add Action Button section. As we explain in our post on the best image sizes for all social networks, your profile image should be 170 x 170 pixels (but will appear as 128 x 128 on smartphones). You can enter your physical location (if you have one) at this stage, as well as your operating hours (if applicable). Remember, you can add, change, or remove any of this information later. Just take your time, do your research, and you’ll be sure to choose the perfect categories for your business.

Click “Add a Cover” either at the top of the Page or under the “Welcome to Your New Page” section to upload an image that represents your Page. Facebook Groups are an exceptional tool for that community-building. We’ve got a separate post on how to run a Facebook Group. Here, the key is to think of your Facebook Group and your Facebook Page as a living ecosystem, with each tool feeding and supporting the other. Every Hootsuite plan includes everything you need to get started with social listening.

  • A Facebook Business Page is a public profile on Facebook that businesses, organizations, and public figures can use to promote themselves.
  • Facebook page categories are designed to help potential customers and fans understand what your business is about at a glance.
  • You can post text, create Stories and Reels, add photos, share links, conduct polls, or go Live if you dare.
  • Your Page name will ideally be the same as your business name.

Grow your Page

Hootsuite’s Best Time to Publish feature (found under Analytics) tells you the best times to post on Facebook (as well as Instagram, Twitter, LinkedIn and TikTok). If you select Deactivate Page, you’ll just be prompted for your password before everything is temporarily shuttered. Choose the tasks you’re comfortable with your admin performing, then click Give Access.

You can actually have up to three different categories for your Facebook business page. As you can see, there are a lot of Facebook page categories to choose from. Once you’re on the “Edit Page Info” page, scroll down until you see the “Category” section. If they find the page is violating their policies or impersonating your identity or brand, they may remove it from the platform. Providing accurate information and supporting evidence can help speed up the process.

What’s the difference between unpublishing and deleting a Facebook Page?

Facebook Pages are for businesses, brands, organizations and public figures to share updates and connect with people. You can access these resources either from the left-hand menu of your business Page or by typing business.facebook.com into your browser. From there, you can connect your Instagram account, explore analytics for your business Page, begin running ads and more.

If you’re using Facebook on a desktop browser, deleting a page you manage is quick and easy. Just make sure you’re logged into the account that has admin access to the page. In this guide, we’ll walk you through all the possible scenarios step by step so you can manage or remove any Facebook Page with confidence. Here’s our tutorial on how to create an effective social media content strategy to help get you started with a smart, strategic Jackpot Jill Online Casino content plan you can follow. And you’re not encouraging that if your profile photo and cover photo don’t represent your business. The profile photo should be your logo, while the cover photo should be branded and give the followers a CTA.

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